Christian Brothers Interiors Brings Technology into the New Home Personalization Process with the Nice/ELAN New Home Program™

Matthew Bail | January 19, 2022
ElanPress Release
Christian Brothers Interiors design center showcases latest smart home technology and services backed by the Nice North America team’s full marketing, sales and technical support giving builders a competitive advantage

CARLSBAD, Calif., January 19, 2022 –Nice North America and Christian Brothers Interiors (CBI) have partnered through the Nice/ELAN New Home Program to offer smart home products and services to homebuyers in the San Diego area. Giving builders a competitive advantage in selling personalized new homes that include the smart home features buyers are now demanding, the CBI design center showcases the comprehensive range of customizable technology solutions available from Nice/ELAN® control systems. Also, through the program, CBI is expertly backed by full marketing, sales and technical support from the Nice North America builder services team. Design centers these days are just beginning to incorporate technology in their facilities and have learned it draws attention and attraction from home buyers. By adding an Nice/ELAN interactive display that presents technology from a lifestyle perspective, CBI demonstrates a forward-thinking approach to increasing overall home values, meeting homeowners’ growing expectations, and helping builders sell more homes – faster.

“We couldn’t be happier with the support we receive from the Nice North America builder services team. The service we receive continually validates the reasons we selected the award-winning Nice/ELAN devices’ single-app solution that delivers the best user experience,” explained Tiffany George, President of Builder Services and Design Centers at CBI. George added, “Displaying Nice/ELAN smart home products has become a valuable asset our designers regularly use when working with homebuyers to demystify technology. Having this working display in our design center really showcases the features and capabilities Nice/ELAN solutions offer, making it a much easier process for homebuyers to select the smart home technologies that best suit their everyday lives.”

“We are thrilled that CBI took ownership of the smart home category in letting homebuyers directly experience how technology can enhance their lifestyle by interacting with an Nice/ELAN system in the design center before purchasing,” said Bret Jacob, Director of Builder Services at Nice North America. “Today, incorporating technology should be just as much a standard feature for builders as the kitchen appliances or bathroom fixtures. Our builder services team works closely with builders and integration partners to create a unique set of technology option packages best suited to their potential homebuyers.”

Nice North America launched the Nice/ELAN New Home Program to fully support home builders with integrating scalable smart home control and automation solutions. With more than 150 builder partners, this comprehensive program support includes design center displays, sales training, consulting services, builder-branded marketing collateral, as well as compelling lifestyle packages that can be personalized to meet the needs of individual buyers.

Highlighting how builders can leverage similar new home personalization and value benefits from a smart home technology display is the subject of a recently-published CBI and Nice/ELAN New Home Program case study. The case study outlines the many profitable advantages builders can realize when they give prospective homeowners the opportunity to see firsthand how connected smart home technology can enhance their life when buying a new home.

To view the CBI/ELAN New Home Program case study or to get more information on the complete range of advanced, proven and reliable Nice/ELAN home systems, please see:


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About CBI

Christian Brothers Interiors (CBI) strives to enhance lifestyles by helping build personalized, connected homes on schedule. CBI offers a complete Finished Home Design Program, which includes personal and online interior design services. Their design center serves to help homebuyers explore and select their options during the personalization process.

About Nice North America

Nice North America LLC is a global leader in smart connected devices and systems for residential and commercial customers, serving the security, access, AI, health & wellness, control, and power/AV markets. Nice North America and its partners have deployed more than 5 million connected systems and over 25 million security and home control sensors and peripherals. Through its family of brands, the company designs solutions for national telecoms, big-box retailers, OEM partners, service providers, dealers, technology integrators and consumers. Headquartered in Carlsbad, Calif., Nice North America has over 50 years of innovation and is dedicated to addressing the lifestyle and business needs of millions of customers every day. For further information, visit

©2022. Nice North America LLC. Nice/ELAN and Nice/ELAN New Home Program are trademarks of Nice North America LLC. All rights reserved. Other brand names and product names mentioned herein may be the trademarks, tradenames, service marks or registered trademarks of their respective owners.


Agency Contact:

Annette Keller, Keller Communication